A blog of e-commerce trends and developments for existing and future online store owners in Ireland.

10 SEO tools for Ecommerce

By | 2016-12-06T17:00:25+00:00 December 6th, 2016|E-Commerce|

Here is a list of 10 must use Ecommerce SEO tools that we use to optimize and improve the rankings of our clients ecommece websites post delivery. 1 Ecommerce competitor analysis  :  great for competitor analysis and Keyword investigation and tracking. Good for when you are looking to improve your ranking on selected keywords. Excellent

ecommerce website builder

By | 2016-11-21T14:48:40+00:00 November 21st, 2016|E-Commerce|

In choosing a ecommerce website builder you need to be alert to the following : Ask are their ecommerce sample designs templates or unique graphic designs. It does not matter which so long as you are charged a template price for a template site. There is a huge difference in build time between a custom

Ecommerce for wholesalers

By | 2016-10-31T23:22:33+00:00 October 31st, 2016|E-Commerce|

Ecommerce website design for wholesaler and distribution companies. Most wholesale distribution companies view ecommerce as something their customers do and that it has no place with them. Because their transactions are bigger its easy to ignore ecommerce and think its not for them. However those wholesalers who ignore ecommerce miss out. Think of when your

Does domain age and links affect ranking ?

By | 2016-10-31T10:32:15+00:00 October 31st, 2016|E-Commerce|

Does the age of domain in effect ranking ? The answer is yes but..... the website must be sticking to the same content subject matter for all of its life. If I purchase a 19 year old domain and start to build a whole new site on a different topic as th original site had,

How to stop spammy links to your site using disavow

By | 2016-10-30T09:08:14+00:00 October 30th, 2016|E-Commerce|

Its important that all the links coming to your ecommerce site are valid and not spammy. Normally google webmaster tools will warn you of spammy links. However google webmaster tools lags in their reporting of these links in relation to the effect on your site. So you may have noticed a steady decline in ranking

Ecommerce website design Dublin

By | 2016-10-30T07:18:00+00:00 October 30th, 2016|E-Commerce|

Leading Ecommerce Dublin provided by Willows Consulting, your dedicated ecommerce partner. If you are located in Dublin selecting us as your Ecommerce Website Designer has advantages.  We will come to you office for meetings. It saves you time traveling to and from meetings and allows you to get on with the running of your own

8 Ecommerce Award Nominations !

By | 2016-10-17T10:45:18+00:00 October 17th, 2016|E-Commerce|

We have 8 of our clients sites nominated in the Irish Ecommerce Awards. This is a massive vote of confidence and testiment to the team of ecommerce specialists here at Willows Consulting. "Our decision to specialise in ecommerce 12 years ago is proving to be a massive revenue addition to the businesses that have taken

How will Penguin 4.0 affect ecommerce ?

By | 2016-09-26T09:35:57+00:00 September 26th, 2016|E-Commerce|

Penguin is the realtime ranker.  Google are doing this as the ranking cheats are operating in realtime, and searchers are looking for relevant information now. Some of the information is known, other information on the real effects will come to light as those with diminished ranking results will report and share their experiences. "It's all

How to convert your ecommerce site to 100% HTTPS

By | 2016-09-21T14:51:38+00:00 September 21st, 2016|E-Commerce|

Since google Chrome is now reporting sites that have no SSL certificate installed as unsafe you need to know how to convert your ecommerce site with the minimum drop in SEO rankings. Here is a guide to help you through this. Some ecommerce platforms are more friendly for this than others. Basically every page on